Government to Citizen Communications
Reach every citizen, on the channel they choose, in the language they prefer.
An omnichannel communications platform that lets government agencies deliver timely, personalised, accessible messages across email, SMS, voice, web and social - with full audit, consent and accessibility built in.
What a government communications platform has to do
Citizen communications are fragmented across departments, channels and vendors. Messages are missed, translations are inconsistent, and there's no single record of what was sent to whom or what consent was held - exposing agencies to compliance risk and eroding citizen trust.
Built on Microsoft Dynamics 365 Customer Insights – Journeys and Azure Communication Services, our platform unifies every channel into a single citizen profile, enforces consent and accessibility rules, and gives communications teams a self-service journey builder backed by full audit trails.
Unified citizen profile
Single record of consent, contact preferences, language and accessibility needs across every department.
- Cross-channel preference centre
- Consent versioning and audit trail
- Accessibility flags (WCAG, plain English)
Omnichannel journey builder
Drag-and-drop journeys spanning email, SMS, voice, web push and physical mail with conditional logic.
- No-code journey designer
- A/B testing and personalisation
- Throttling and quiet-hours enforcement
Translation and plain-language tooling
Built-in machine translation with human review queues and a plain-language readability checker.
- 100+ languages via Azure AI
- Reading-age scoring (Flesch-Kincaid)
- Translator review workflow
Compliance and audit
Every message is logged with who, what, when, why - ready for FOI, ombudsman or ministerial briefings.
- Immutable send log
- Consent-at-time-of-send capture
- FOI export pack
What changes for an agency
Higher message reach
Multi-channel orchestration lifts read rates without spamming citizens.
Faster campaign turnaround
Comms teams ship campaigns in hours, not weeks.
Reduced compliance risk
Centralised consent and audit reduces FOI and privacy exposure.
Who we build citizen communications for
Built for:
- Federal and state government agencies
- Local councils and shires
- Public health and emergency services
- Regulators and licensing bodies
Runs on
- Microsoft Dynamics 365 Customer Insights – Journeys
- Azure Communication Services
- Power Platform
Built to align with
- Designed for IRAP PROTECTED environments
- Australian Privacy Principles
- Essential Eight aligned
Accelerate Your Desired Outcomes
Clients choose us because we:
- Are certified Microsoft experts.
- Take a holistic approach to understand your business needs and bridge the gaps with the right tools and solutions.
- Collaborate with you and prioritise your input to ensure a client-centric approach.
- Operate with agility and speed, thanks to our small teams and 2-week sprint model.
- Start developing on day 1 to get results quickly.
- Focus on delivering outcomes, not just scope, to ensure we meet your goals.
- Offer cost-effective solutions that enable you to reach your goals faster.
- Stay flexible and open to new and better ways of doing things to continually improve your business processes.
- Are proudly Australian owned and operated.
Frequently asked questions
What is a government communications platform?
- A single way for an agency to send citizens the messages it is obliged to send, across every channel, with a record of what was sent, to whom, on what basis, and whether it arrived. The difference from a marketing tool is that the obligations run the other way: the agency must be able to prove it told someone, and must honour how they asked to be contacted.
Which channels does it cover?
- Email, SMS, voice, the web and social, from one journey rather than one vendor per channel. A citizen who has asked for SMS gets SMS, and the fallback order is a rule you set rather than a habit of whichever team sent the message.
How is consent recorded and honoured?
- Consent is held per channel and per purpose, not as a single opt-in, so a person can accept service notifications and decline everything else. Suppression is applied at send time and the decision is logged, which means a complaint can be answered with a record rather than an assurance.
Does it meet accessibility obligations?
- We build the citizen-facing content to WCAG 2.2 level AA, with plain-language templates, translated variants held against the same message, and screen-reader-tested email and web output. Accessibility is a design constraint on the templates, not a check at the end.
Can it handle high-volume or emergency notifications?
- It runs on Azure Communication Services, so volume is a capacity question rather than a platform one. Emergency warning systems carry their own regulatory requirements and operate under emergency management arrangements; where one is in place we integrate with it rather than replace it.
How is this different from a marketing automation tool?
- The record is a citizen, not a lead. There is no scoring, no behavioural profiling for targeting, and consent and accessibility are enforced rather than optional. What a marketing tool treats as a campaign report, an agency needs as evidence of notification.
Related solutions
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